Intro
Remark Glass is a sustainable glassware company that transforms recycled bottles into beautiful, functional pieces. They needed a more effective e-commerce platform to showcase their unique products and streamline their online sales process.
Challenge
Remark Glass was operating on WooCommerce, which was creating limitations in their online sales capabilities. Their existing website lacked visual appeal to properly showcase their products and had a cumbersome user experience that was hindering the conversion rate. The administrative backend was also time-consuming for staff to manage, taking focus away from their core business.
Solution
We executed a complete platform migration from WooCommerce to Shopify, beginning with creating a fresh, modern design in Figma that better highlighted their sustainable glassware products. The new design emphasized product photography and streamlined the shopping experience. We then built the entire site on Shopify's e-commerce platform, integrating inventory management, simplifying checkout processes, and enhancing product categorization. For the tech stack we used HTML, CSS, JavaScript and Shopify Liquid.
Result
The platform migration and redesign delivered dramatic results for Remark Glass. Revenue tripled (3x increase) after launch, demonstrating the immediate impact of the improved user experience and visual presentation. The Shopify platform provided the team with a significantly easier-to-use website backend, reducing time spent on site management and allowing them to focus more on their craft and business growth. The streamlined shopping experience led to higher conversion rates and increased average order values.
Client testimony:
"Now that you've redesigned our website, the ecommerce sales have grown tremendously. It was an immediate 3x increase in revenue and since then has continued to perform well. Additionally, the website management has been very easy."
- Michelle White, Marketing Manager at Remark Glass
